Final answer:
To increase kids' bike sales with an end-of-the-year sale, Hiroko should primarily focus on discounted pricing, which typically attracts more customers due to their interest in deals. Supporting strategies like market research, social media campaigns, and employee training can also enhance the effectiveness of the sale.
Step-by-step explanation:
If Hiroko wants to increase sales of kids' bikes by creating an end-of-the-year sale, the most effective strategy among the options provided would likely be b) Discounted Pricing. By offering discounts on her products, Hiroko can attract price-sensitive customers who might be looking for end-of-year bargains. This could quickly increase sales volume and clear out inventory. However, it's important to note that it's not just about lowering prices, but also about how she communicates this to potential customers.
Incorporating other options could support the discounted pricing strategy. Market Research can help Hiroko understand her target audience and tailor the discounts to their preferences. A Social Media Campaign can effectively spread the word about the sale, and well-trained employees can provide excellent customer service during the rush, thanks in part to Employee Training. Although these methods are supportive, focusing on discounted pricing is likely the quickest way to boost sales, especially if combined with effective marketing and service.