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Which of the following marketing channel distributors does not take title to goods being sold, yet receives a commission for negotiating between the buyer and the seller?

A. Wholesaler
B. Broker
C. Manufacturers representative
D. Special breed delegate

User Omahena
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1 Answer

2 votes

Final answer:

A Broker does not take title to goods but receives a commission for facilitating transactions between buyers and sellers.

Step-by-step explanation:

The marketing channel distributor that does not take title to the goods being sold, yet receives a commission for negotiating between the buyer and the seller, is known as a Broker. Unlike wholesalers or manufacturers' representatives, brokers do not own the products they sell. Instead, they act as intermediaries that facilitate the sale or purchase of goods on behalf of others and earn a commission for their services. Brokers are typically involved in markets where a large number of small transactions occur, such as in commodities or the real estate market. The correct answer is B. Broker. A broker is a marketing channel distributor who acts as an intermediary between the buyer and the seller but does not take title to the goods being sold. They receive a commission for facilitating the negotiation between the two parties.

For example, in the real estate industry, a broker helps connect home buyers with sellers and earns a commission when a successful transaction takes place. They do not own the property being sold, but they play a crucial role in the buying and selling process.

User Doug Bradshaw
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