Question

SWOT analysis

a) Is a simple but powerful tool for sizing up a company's internal strengths and competitive deficiencies, its market opportunities, and the external threats to its future well-being.

b) Is a tool for benchmarking whether a firm's strategy is closely matched to industry key success factors.

c) Reveals whether a company is competitively stronger than its closest rivals.

d) Examines the company's cost position activity by activity.

Answer 1

SWOT analysis is a simple but powerful tool for sizing up a company's internal strengths and competitive deficiencies, its market opportunities, and the external threats to its future well-being. Option A is correct.

Step-by-step explanation:

SWOT analysis provides a comprehensive evaluation of a company's internal strengths and weaknesses, as well as external opportunities and threats. It helps in identifying areas where a company excels and where it may face challenges, enabling strategic decision-making.

By examining internal factors like strengths and weaknesses alongside external factors such as opportunities and threats, businesses can develop strategies to capitalize on their strengths and address areas of improvement.

Option A is correct.