Final answer:
To effectively profile your audience, inquire about demographics such as age, interests, education, and income, as well as their existing knowledge of the subject and cultural sensitivities. Understanding your audience's demographic and psychographic characteristics enables you to shape your communication to best resonate with them.
Step-by-step explanation:
Profiling your audience is crucial for tailoring your communication effectively. Questions that are appropriate to ask when profiling your audience include examining the demographics and psychographics of the group. Some pertinent questions to consider are:
- What is the age range of your audience?
- What are the interests and hobbies of your audience?
- What is the educational background of your audience?
- What is the income level of your audience?
- What does my audience know about this subject?
- What does my audience need to know to understand the point of my communication?
- Who is your primary audience and any secondary audiences?
- How will you shape your writing or speech to best connect with them?
- What cultural issues might you need to show sensitivity towards?
By adequately addressing these questions, you can identify the critical attributes of your audience, including their demographics, attitudes, and cultural backgrounds, which will help in shaping a message that resonates and effectively communicates the intended content. Keep in mind the purpose and objectives of your communication, ensuring that all parts advance this purpose.