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Assume that an American firm wants to engage in international business in which it establishes a large subsidiary in the foreign country. This strategy definitely represents ______________.

a) Exporting
b) Licensing
c) Franchising
d) Foreign Direct Investment (FDI)

User TOGEEK
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Final answer:

The strategy of an American firm establishing a subsidiary in a foreign country is an example of Foreign Direct Investment (FDI), characterized by long-term commitment and managerial control over the foreign entity.

Step-by-step explanation:

When an American firm establishes a large subsidiary in a foreign country, this strategy definitely represents Foreign Direct Investment (FDI). FDI involves a significant level of control and influence over the foreign business entity and it's not just about trading goods and services or licensing, but about establishing and controlling a business operation in a foreign country. In comparison with other forms of international business activities, FDI is characterized by long-term commitment and the investor typically assumes managerial responsibility. For instance, when InBev bought Anheuser-Busch, they engaged in FDI by supplying euros to purchase U.S. dollars, which were then used to acquire the firm.

User Wxh
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