Final answer:
A professional approach to a customer noting a lower price is to compare services and ensure value (option b). Inviting further questions and discussion aids in their decision-making process and builds trust. Quick closures or lack of detailed engagement may appear unprofessional or pushy.
Step-by-step explanation:
When a customer points out that your price is much lower than what they're currently paying, a balanced approach is best. The most appropriate response would be b. Let's go over services to make sure you're making an accurate comparison with your current plan. This ensures that the customer is aware of the value they are receiving and that it is comparable to their current service. Suggesting a hasty decision, as in option a., might convey a lack of professionalism or could be perceived as pushy. Instead, offering to discuss the specifics provides transparency and builds customer trust.
Furthermore, giving the customer more information, as in c. What other questions can I answer for you so you are comfortable making a decision today, is generally helpful, as it invites the customer to clarify any doubts before making a commitment. Conversely, option d., while positive, may not fully engage the customer in a detailed conversation about their needs and could seem dismissive of questions they might have. It is crucial to consider the implications of entering a market with established players, such as monopolists, and the potential reactions they might have. This cautious approach allows for better strategic planning and preparedness.