Final answer:
Entrepreneurship within a company presents individual challenges such as innovation and risk management, and organizational challenges like structural adjustments and resource allocation.
Step-by-step explanation:
The pursuit of entrepreneurship within a company creates new and potentially complex sets of challenges on both individual and organizational levels. On the individual level, challenges include the need for individual innovation, risk-taking ability, and the capacity to manage personal stress associated with uncertainty and responsibility. On the organizational level, the integration of entrepreneurial activities may affect the company's structure, culture, and existing business processes, potentially leading to internal conflicts, resource allocation issues, and the need for new management strategies to handle the dynamism introduced by entrepreneurial endeavors.