Final answer:
The answer is. Personal Interaction' is not an advantage of e-commerce, as e-commerce lacks the personal touch found in traditional retail interactions.
Step-by-step explanation:
The correct answer to the question - Which of these is not an advantage of e-commerce transactions? - is option d. Personal Interaction. When we consider the advantages of e-commerce, we emphasize the higher information density, which refers to the amount of information available to buyers and sellers. We also consider customization, where products or services are tailored to the specific needs of an individual customer, and global outreach, which is the ability to reach a worldwide audience without geographical constraints.
However, e-commerce typically lacks in providing personal interaction, which is a significant part of traditional retail and is highly valued by some consumers. In e-commerce, interactions are mainly digital and do not have the same personal touch that face-to-face interactions in physical stores offer.