Final answer:
The four generations of E-commerce are matched with: a. First generation - Static content, b. Second generation - Dynamic content, c. Third generation - Ability to support transactions, d. Fourth generation - Integration with external partners.
Step-by-step explanation:
Matching the four generations of E-commerce to their respective features involves understanding the evolution of online business platforms. Here's the correct match:
- a. First generation - C. Static content
- b. Second generation - B. Dynamic content
- c. Third generation - D. Ability to support transactions
- d. Fourth generation - A. Integration with external partners
The first generation of E-commerce was characterized by static content, representing simple websites with limited interactivity. The second generation introduced dynamic content, allowing for a more personalized experience with the ability to update in real-time. The third generation marked a significant shift with the ability to support transactions, enabling online shopping and payments. The fourth generation is about integration with external partners, reflecting a matured e-commerce ecosystem where business-to-business and cross-border communications and transactions become seamless.