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The Chapter 2 Strategic Focus discussed the movement of media content from paper, tape, and film to a digital world based on Internet technology. From the perspective of the five forces model, which force is most relevant here?

a. buyers
b. substitutes
c. entry barriers
d. suppliers

User Astromax
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Final answer:

The force most relevant to the movement of media content from paper, tape, and film to a digital world based on Internet technology is substitutes.

Step-by-step explanation:

The force most relevant to the movement of media content from paper, tape, and film to a digital world based on Internet technology, from the perspective of the five forces model, is substitutes. Substitutes are products or services from outside industries that can satisfy the same consumer needs. In this case, digital media content serves as a substitute for traditional print, tape, and film media.

With the development of the Internet and digital technologies, consumers have shifted towards accessing media content digitally. Digital media offers benefits such as convenience, accessibility, and interactivity, making it a viable substitute for traditional media.

For example, instead of buying a physical newspaper, people can read news articles online through websites or mobile apps. This shift to digital substitutes has significantly impacted industries such as publishing, broadcasting, and film production, as they have had to adapt to the changing consumer preferences and distribution methods.

User Kino Lucky
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