Final answer:
The customer described is an Early Majority, someone who waits for new innovations to become established and receive good reviews from earlier adopters before adopting them themselves.
Step-by-step explanation:
The description provided corresponds to a consumer categorized as the Early Majority according to Everett Rogers' model of the diffusion of innovations. These individuals do not take risks on new trends until they have been accepted by a significant portion of their peers.
An explanation in more detail: Rogers' model indicates that the Early Majority consists of individuals who are more deliberate before adopting new innovations. They spend more time than innovators and early adopters to understand the benefits and usually wait until a new product or idea is well established in the market and has been tried by others. They rely on feedback and proof of the product's effectiveness from those who adopted it earlier on. This category of consumer aligns with the behavior of waiting to see what the trends will be and being reluctant to try new products until friends have done so and given feedback, which differs from innovators who are the first to try new things, or laggards who are the last to adopt an innovation.