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The website statistic that will usually provide the largest number is:

A) Unique visitors
B) Page views
C) Click-through rate (CTR)
D) Bounce rate

User DimyG
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1 Answer

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Final answer:

The website statistic that usually provides the largest number is Page views, as it counts every instance a web page is visited, which can be multiple times by a single user.

Step-by-step explanation:

The website statistic that will usually provide the largest number is B) Page views. The term 'Page views' refers to the total number of times any page on a website has been visited, and it often results in a higher count because a single user can view multiple pages. Unique visitors represent the number of distinct individuals requesting pages from the website during a given period, which could be considered less than page views since one visitor can generate multiple views. The Click-through rate (CTR) is a ratio showing how often people who see your ad or website end up clicking it, and it's generally presented as a percentage, which inherently will be a smaller number than total counts of visits or views. Finally, the Bounce rate measures the percentage of visitors who navigate away from your site after viewing only one page; it's another percentage and usually does not exceed 100%, making it typically smaller than the gross number of page views.

User Jorriss
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