Final answer:
Businesses should regularly analyze and adapt their strategies to keep up with social media trends; hiring a social media manager could also be beneficial. Ignoring trends is not advisable. Consistent profile updates and strategic networking on social media platforms can enhance visibility and professional opportunities.
Step-by-step explanation:
To ensure businesses are staying on top of rapidly changing trends in social media, they should not only conduct annual reviews (option a) but more importantly, regularly analyze and adapt their strategies (option c). Hiring a full-time social media manager (option b) might also benefit a company to keep its online presence up-to-date and professionally appealing, especially since an online presence can significantly impact job opportunities and professional networking.
Ignoring social media trends (option d) would not be advisable given the dynamic and influential nature of social media platforms in today's market. By consistently updating profiles, posting relevant content, and following industry leaders, businesses and job seekers alike can utilize social media to enhance their visibility and connect with potential opportunities.
Key Strategies for Social Media Engagement
- Post recent changes and best practices
- Update profiles regularly to keep status updates fresh
- Build a professional network by connecting with other professionals and organizations
- Monitor job postings and career opportunities through platforms like LinkedIn