Question

Healpro, a painkiller, is a low-cost product developed by S&V, a popular retail chain in the United States. It is sold exclusively in S&V stores. In this case, Healpro is an example of a

generic label brand.
captive brand.
private label brand.
manufacturer brand.
category label brand.

Answer 1

Healpro, a painkiller sold at S&V stores, fits the definition of a private-label brand. Ibuprofen is likely the active ingredient, and the cost-efficient production method, such as the BHC process, contributes to its affordability.

Step-by-step explanation:

Healpro, a painkiller sold exclusively in S&V stores, is an example of a private-label brand. These types of brands are also known as store brands or own brands and are developed by or for a retailer and bear the retailer’s name or a name created by the retailer. In contrast to a manufacturer brand, which is developed by a manufacturer and available for sale by many retailers, a private label brand is typically only available at the retailer that developed the brand.

Ibuprofen is a common ingredient in nonprescription pain medications and may very well be the active ingredient in Healpro. The BHC process for synthesizing ibuprofen, noted for its atom economy, is an efficient method of production that could contribute to the low cost of Healpro.