Final answer:
The correct answer is b. Data security on consumer sites is not a benefit of digital technologies. There have been numerous cases of data breaches, highlighting the importance of strong security measures and protecting consumer data.
Step-by-step explanation:
The correct answer is b. Data security on consumer sites. Data security on consumer sites is not a benefit of digital technologies. Although digital technologies offer many advantages such as the ability to conduct research, make product purchases, and compare market attributes, data security on consumer sites can still be a concern. There have been numerous cases of data breaches where hackers gain access to personal information, highlighting the importance of strong security measures and protecting consumer data.