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Standardization is an appropriate strategy in which stage of the product life cycle?

1) introduction
2) growth
3) maturity
4) decline
5) retirement

1 Answer

5 votes

Final answer:

Standardization is an appropriate strategy in the maturity stage of the product life cycle.

Step-by-step explanation:

Standardization is an appropriate strategy in the maturity stage of the product life cycle. This is the stage where the product has reached its peak in terms of market penetration and sales. At this point, the company can focus on streamlining production processes, reducing costs, and maximizing profits by standardizing the product and its marketing.

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