Final answer:
Using the empirical rule for a normal distribution, approximately 68% of customers are willing to pay between $1.30 and $1.70 for a pint of frozen yogurt. So the correct answer is option D.
Step-by-step explanation:
The question involves the use of the empirical rule, which is applicable to normally distributed data. We are given a mean cost of a pint of frozen yogurt as $1.50, and a standard deviation is $0.10. To find the percentage of customers willing to pay between $1.30 and $1.70, which is within one standard deviation from the mean on either side, we use the empirical rule. The empirical rule states that approximately 68% of the data will lie within one standard deviation of the mean in a normal distribution.