82.9k views
3 votes
Companies now have access to extensive data about customer preferences.

a. Access to customer preferences is limited for companies
b. Companies do not use customer preference data
c. Extensive data on customer preferences is available to companies
d. Customer preferences are irrelevant to companies

User Flxkid
by
7.8k points

1 Answer

6 votes

Final answer:

Companies have access to extensive customer preferences data, which is invaluable for tailoring products and services. Despite this, there is widespread concern about data privacy, and Europe has stricter regulations on data usage compared to the United States.

Step-by-step explanation:

The correct answer to the question is: c. Extensive data on customer preferences is available to companies. In today's digital era, companies have access to a wealth of information about customer habits, interests, and preferences. This data is crucial for companies to tailor their products, marketing strategies, and enhance the customer experience. However, many people feel that they have little control over the data collected by these companies, with 81% expressing concern over their data privacy.

As for multinational corporations, they are defined by characteristics that include having a large share of their capital from various nationalities and conducting business across national borders without concern for those borders. It is incorrect to say that they are headquartered primarily in the United States, as they can have headquarters in multiple countries.

Regarding data collection and privacy laws, a significant difference exists between Europe and the United States. European laws more strictly regulate how both government and companies can use tracking technology. This is in contrast to the United States, where there are concerns about the extent of legal restrictions on data usage by both the government and private companies.

User Hasan Khan
by
7.9k points