Question

Kyle Bolger of U.S. Hospital Supply Corporation has responsibility for managing the marketing activities for products aimed at nursing homes and extended care facilities. Kyle's job is that of a(n)

a) product manager.
b) area manager.
c) director of operations.
d) market manager.
e) sales coordinator.

Answer 1

Kyle Bolger's role involves managing marketing activities for health care facilities, which designates him as a market manager, a professional focused on marketing strategies for a specific sector.

Step-by-step explanation:

Kyle Bolger, who is managing marketing activities for products aimed at nursing homes and extended care facilities for U.S. Hospital Supply Corporation, best fits the role of a market manager. A market manager is responsible for overseeing the marketing efforts within a specific market or sector, which in Kyle's case, pertains to the health care facilities market. Market managers typically focus on strategies related to the promotion, distribution, and sale of products within their designated areas.

Kyle Bolger's responsibility for managing marketing activities for products aimed at nursing homes and extended care facilities indicates that he oversees the promotion and distribution of these products to the target market.

The correct answer is d) market manager.