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A company competing in a single product market has

(A) one corporate-level strategy.
(B) one business-level strategy.
(C) one business-level strategy for failure. It should seek to diversify.
(D) one business-level strategy and one corporate-level strategy.

1 Answer

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Final answer:

A company competing in a single product market has one business-level strategy and one corporate-level strategy.

Step-by-step explanation:

In a single product market, a company typically has one business-level strategy and one corporate-level strategy.



The business-level strategy focuses on how the company will compete in its specific product market. It involves decisions regarding pricing, differentiation, and target market.



The corporate-level strategy involves the overall direction and scope of the company. It addresses questions such as diversification, mergers, and acquisitions to ensure long-term growth and sustainability.

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