Final answer:
An established merchant wholesaler of business supplies would primarily depend on B2B Sales Channels, leveraging technology and globalization to connect with clients globally and utilizing global supply chains for efficiency.
Step-by-step explanation:
An established merchant wholesaler of business supplies would rely mainly on B2B Sales Channels. This reliance is due to significant shifts in market definitions, influenced by advancements in technology and the rise of globalization. Communications technologies, such as the internet, have facilitated the creation of business-to-business platforms that allow for expanded competition and global reach. These platforms enable merchants to connect with buyers and suppliers worldwide, providing an efficient channel for distributing business supplies. Therefore, instead of focusing on direct-to-consumer sales or product innovation, established wholesalers typically prioritize building and maintaining robust B2B channels to serve other businesses effectively. They may also utilize global supply chains to enhance their operational efficiency and to remain competitive in the market.