Final answer:
Writers use rhetorical fallacies like bandwagon, ad hominem, and appeals to emotion, as well as propaganda techniques, to craft one-sided arguments meant to persuade the audience without relying on logical reasoning.
Step-by-step explanation:
The technique used by writers to promote a one-sided argument meant to win people over is often referred to as a rhetorical fallacy. Rhetorical fallacies are deceptive or misleading arguments that are used to persuade the audience to adopt a particular viewpoint without a logical foundation. Among these fallacies are strategies like bandwagon, which convinces people to do something simply because everyone else is doing it; ad hominem, where an argument is made by attacking the character or motive of a person rather than addressing the issue; and appeals to emotion, which manipulate the audience's feelings instead of using rational arguments.
These techniques are often present in propaganda, which uses carefully worded information to sway opinions, frequently in a political context. When analyzing rhetoric, it's important to look for these fallacies and question the motivation behind the argument. Astute writers like Desmond may combine logical appeals (logos) with emotional appeals (pathos) to create a more compelling argument, but without fallacies of diversion that shift focus from the actual issue at hand. By presenting a clear stance, providing evidence and reasoning, and empathetically addressing counterclaims, a writer can construct an ethical and persuasive argument. However, when questionable rhetorical devices overshadow these elements, the argument tends to move away from reasoned discourse towards one-sided persuasion.