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What is The Walt Disney Company's corporate strategy?

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Final answer:

The Walt Disney Company's corporate strategy includes creating quality content, growing internationally, and leveraging technology to distribute entertainment, with a diverse mix of networks and platforms for policy synergy and profit maximization.

Step-by-step explanation:

The Walt Disney Company's corporate strategy centers around three primary dimensions: producing high-quality content, expanding its international presence, and innovating in the delivery of entertainment. As a media conglomerate, Disney has a vast array of networks and platforms under its control, including the ABC Television Network, ESPN, A&E, Lifetime, and the Disney Channel, as well as the streaming service Disney+. By owning a diverse mix of entities, Disney can set policies affecting all its organizations, ensuring that the company's interests, such as maximizing profit and ensuring company health, are met.

Disney's strategy also encompasses having strong brand image and powerful content, with a history of successful films that often feature female leads, which acts as an agent of socialization. This not only appeals to a broad audience but also helps in establishing Disney as a progressive and inclusive brand. In summary, Disney's corporate strategy is deeply integrated and aimed at maintaining a leading position in the global entertainment industry, while fulfilling its fiduciary obligations to shareholders.

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