Question

teams have far less control over the message that comes from public relations efforts than from those created by paid media. group of answer choices true false

Answer 1

It is true that there is less control over public relations messages once handed to media, compared to complete control over paid media such as TV and radio ads.

Step-by-step explanation:

It is true that teams have far less control over the message that comes from public relations efforts than from those created by paid media. The nature of public relations efforts is to craft a favorable image for companies or political entities, and this is typically done through press releases and pitched stories to journalists. However, once the message is in the hands of independent media, control over the exact presentation, angle, or whether the story will be published at all is limited. On the other hand, paid media, such as TV ads and radio ads, allows for complete control over the content being disseminated because the space is bought for the express purpose of delivering a particular message directly to the audience.