Question

What are the four basic steps in the implementation of the CRM?

1) Planning, Analysis, Design, Implementation
2) Analysis, Design, Implementation, Testing
3) Design, Implementation, Testing, Maintenance
4) Implementation, Testing, Maintenance, Planning

Answer 1

The four basic steps in the implementation of CRM are Planning, Analysis, Design, and Implementation. These steps involve setting objectives, analyzing needs, creating a system blueprint, and deploying the system. After deployment, testing and refining the system are essential for meeting criteria and constraints.Option 1 is the correct answer.

Step-by-step explanation:

CRM Implementation Steps:

The four basic steps in the implementation of Customer Relationship Management (CRM) systems are typically: Planning, Analysis, Design, and Implementation. During the Planning phase, the organization defines its vision for the CRM implementation and outlines strategic objectives. In the Analysis phase, the specific needs of the business are identified, along with system requirements.

Next, the Design phase involves creating a detailed blueprint of the CRM solution to be implemented, which addresses the needs and requirements identified in the Analysis phase. Lastly, the Implementation phase is where the CRM system is developed, configured, and deployed within the organization. After the CRM system is put into operation, it's crucial to test and evaluate its performance to ensure it meets the desired criteria and constraints. This might involve refinement of the design, which suggests that the implementation process can be iterative.

Therefore, the option that best aligns with these steps is: 1) Planning, Analysis, Design, Implementation.