Final answer:
To persuade employees to adopt a change plan, managers should include factual statements in their messages, as facts help substantiate the need for change and the effectiveness of the proposed plan.
Step-by-step explanation:
When managers wish to persuade employees to adopt a change plan, it's important that they incorporate factual statements into their messages. One persuasion method involves the use of logical reasoning or logos, which relies on facts and figures to convey a message convincingly. This approach can be contrasted with the peripheral route to persuasion, which often utilizes elements like celebrity endorsement, attractive models, or positive emotions rather than facts.
Proposals and persuasive arguments often need to balance facts and opinions. Facts provide a foundation of reality that can be verified and are critical for supporting the need for change, as they serve to show both the existence of a problem and the viability of a solution. Meanwhile, opinions are used to recommend a solution and motivate action. In summary, factual information is vital to create a compelling argument that will encourage employees to embrace a new plan.