Final answer:
Consumer segments such as Wizards, Journeymen, Apprentices, and Novices have been classified by Experian Information Systems to match with tech lifestyles like being the first to buy new electronic equipment, preferring to shop online, and being confused by technology.
Step-by-step explanation:
According to a typology developed by Experian Information Systems using technology, the consumer segments and their corresponding tech lifestyles match as follows:
- Wizards - First to buy new electronic equipment
- Journeymen - Prefer to shop online
- Apprentices - Confused by technology
- Novices - Also confused by technology
This typology illustrates how different consumer segments interact with technology based on their comfort level, experience, and attitude towards technological advancements.