Final answer:
The unit of analysis for the research topic is Boholano tourists and relevant variables include health and safety measures, pricing strategies, online presence, reputation, promotions, booking policies, and travel restrictions affecting their decisions during the pandemic.
Step-by-step explanation:
The unit of analysis for the research topic, which is the factors affecting the booking (purchase) decision of Boholano tourists among the top 3 high-end hotels in Bohol during the pandemic, are the tourists themselves. In this context, Boholano tourists are the individuals whose decision-making processes you're studying. Relevant variables that could influence their booking decisions might include:
- Health and safety measures implemented by the hotel
- Pricing strategies used by the hotels during the pandemic
- Quality of online presence and booking facilities
- Reputation and reviews of each hotel
- Promotions or discounts offered
- Flexibility of booking and cancellation policies
- Travel restrictions and their impact on decision-making
Each of these variables could be measured and analyzed to understand their impact on the tourists' decision to book a particular hotel during the pandemic.