Final answer:
The question addresses marketing strategy effectiveness targeting an ad at the Super Bowl and examines audience mindset and psychological tactics such as the bandwagon fallacy.
Step-by-step explanation:
The subject of the question 'Marketing Case Study: A Sweet Breakfast Memory that Connects with the Wrong Market' relates to a target audience and the effectiveness of advertising strategies. In this context, an ad placement during the Super Bowl is discussed for its ability to reach a wide audience of game watchers that may be in a snacking frame of mind. The ad employs a mix of sophistication, adult behavior, and animated appeal. Notably, the use of the bandwagon fallacy is applied as a psychological tactic, suggesting that since a diverse group of individuals use M&Ms as an apology, it comes across as a recommended behavior for the viewer as well. When crafting marketing strategies and advertisements, understanding the target audience's demographics, interests, and behaviors is crucial for the effectiveness of the campaign - something that is imperative for students of business and marketing.