105k views
5 votes
Which of the following is not an example of family branding?

A. Kitchen Aid
B. Ocean Spray
C. Oxydol Laundry detergent
D. Nike

User Jeyamaran
by
7.6k points

1 Answer

6 votes

Final answer:

Family branding is a marketing strategy where a company's various products are all marketed under the same brand name. The options provided include examples of family branding except for Ocean Spray. Ocean Spray is not an example of family branding.

Step-by-step explanation:

Family branding is a marketing strategy where a company's various products are all marketed under the same brand name to create a strong association and customer loyalty. In family branding, the brand name becomes the umbrella under which various products are sold.

Of the options provided, Oxygen Spray is not an example of family branding. Kitchen Aid, Oxydol Laundry detergent, and Nike are all examples of family branding. Kitchen Aid is a brand that sells various kitchen appliances and products, Oxydol Laundry detergent is a brand that sells different laundry cleaning products, and Nike is a brand that sells a range of athletic and sports-related products.

User TheRealVira
by
8.6k points