Final answer:
The contemporary perspective in business includes the behavioral viewpoint, which challenges classical and rational perspectives by exploring deeper underlying reasons for what appears as irrational behavior.
Step-by-step explanation:
The contemporary perspective in business management and economics includes various viewpoints, one of which is the behavioral perspective. Behavioral economists argue against the traditional view of rational behavior and instead suggest that there are often deeper underlying reasons for what might appear as irrational behavior. They seek to describe and explain systematic behavior that was previously seen as irrational, challenging the classical and rational perspectives. The quest to understand human behavior has led them to shed light on systematic or trend-like aspects of decisions that deviate from what traditional economics expects.
Other contemporary perspectives that have shaped business and economics include the systems perspective, the quantitative perspective, and newer views such as the feminist perspective, which explores the implications of gender on economic interactions. These contemporary perspectives offer new understanding and frameworks for analyzing the complexities of human behavior in business and economic environments.