Question

______ is a type of CRM report that segments by customer or customer group on purchases or dates of purchase.

a) Sales Funnel Report
b) Customer Segmentation Report
c) Purchase Analysis Report
d) Customer Activity Report

Answer 1

A Customer Segmentation Report is a type of CRM report that segments customers based on purchases or dates of purchase. It helps businesses identify different customer groups and develop targeted marketing strategies.

Step-by-step explanation:

Customer Segmentation Report is a type of CRM report that segments by customer or customer group on purchases or dates of purchase. This report helps businesses identify different groups of customers based on their buying behavior or purchase history. By analyzing this data, businesses can develop targeted marketing strategies and personalized customer experiences.