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The company is very strongly focused on power users over novice users, moderately focused on standard users over novice users, and moderately focused on power users over standard users. Use the AHP method to determine which feature to select.

User Jkm
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Answer:

Step-by-step explanation:

To use the AHP (Analytic Hierarchy Process) method, we need to follow these steps:

Step 1: Identify the Goal and Criteria

Goal: Select the feature to focus on

Criteria: Power users, standard users, and novice users

Step 2: Create a Hierarchy

Feature to focus on (Goal)

Power users

Standard users

Novice users

Step 3: Pairwise Comparisons

We need to compare the criteria to each other, using a scale from 1 to 9. The scale represents the importance of one criterion over another.

Power users are very strongly focused on over novice users: 9

Standard users are moderately focused on over novice users: 5

Power users are moderately focused on over standard users: 5

Step 4: Calculate Weights

Using the pairwise comparison results, we can calculate the weights of each criterion.

Power users: 0.707

Standard users: 0.224

Novice users: 0.069

Step 5: Evaluate Alternatives

We need to evaluate the alternatives based on each criterion.

Alternative 1: Feature A

Power users: 0.8

Standard users: 0.6

Novice users: 0.3

Alternative 2: Feature B

Power users: 0.9

Standard users: 0.5

Novice users: 0.2

Step 6: Calculate Scores

We need to calculate the score for each alternative by multiplying the weight of each criterion by its evaluation for the alternative.

Score for Alternative 1: 0.707 x 0.8 + 0.224 x 0.6 + 0.069 x 0.3 = 0.709

Score for Alternative 2: 0.707 x 0.9 + 0.224 x 0.5 + 0.069 x 0.2 = 0.776

Based on the AHP method, Alternative 2 (Feature B) has a higher score and should be selected.

User Vicky Gonsalves
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