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In emerging cultures, marketers look for _____ as one of the signs of opportunities to do business.

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In emerging cultures, marketers look for competitive advantage as one of the signs of opportunities to do business. According to Investopedia, Competitive advantages is defined as a conditions which permits a company or country to produce a good or service at a lower price or in a more desirable fashion for customers. Through this condition, allows the productive entity to create more sales or superior margins than its competition.

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