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Delayed product delivery is less of an issue when compared to delivering a faulty product, which can potentially cause harm. This is because delivering a faulty product has a

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the answer to this question is high magnitude of consequences
Delivering faulty products to the consumers could heavily damaged company's reputation in a short period of time.
This kind of damage could make the market to lose trust in the company which will became a huge hindrance if the company want to sell any other products in the future.
User Matt Summersgill
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