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What kellogg's product was introduced to compete with post's unsuccessful "country squares"?

User Smendola
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The answer to this question is the product Pop-tarts. The Pop-tarts is the product from Kellogs that was introduced to the market in 1964 that have a sugary filling that is rectangular in shape which is being warmed in a toaster. This toaster pastry have assorted of flavors and was distributed in the United States and in other countries like Canada, U.K., etc.
User Shahnawaz Hossan
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