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A friend of yours spends a lot of time on facebook, as he has a lot of close friendships there. he is somewhat alienated from his family, who lives far away and most of whom he sees perhaps once a year. lately, he’s been very involved – electronically, of course – with a special, secret group on facebook whose members share the same common concern about their families and the emotional distance they all seem to experience. your friend’s family would be considered

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Your friend's family would be considered as a primary group. A primary group is basically a small group and the primary is consists of members which share concerns and same activities and cultures. Just like in the scenario stated, the family shares a common ground.
User Alex Smith
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