Young people are very impressionable, meaning that they are easily swayed by what they see around them or on TV or some other mass media. If they see a certain behavior via the media, they will believe that is what they should be behaving, believing, or valuing. They are constantly surrounded by various scenes of everyday lives of celebrities, and they often strive to behave the same way they do. Media can be quite important in influencing young people's minds so as to believe what the media is spoonfeeding them.