Answer:
c. Audiences listen for information that supports their beliefs and values.
Step-by-step explanation:
This is an important piece of information to have, because this is a biased that all people has and is not even conscient fo those things, so when dealing with audience reaction and with audience beliefs, you can actually be more aware that people tend to pay attention to things that support their beliefs, so it is difficutl to make them change their minds.