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3 votes
A company could incur excessive costs and lose money if they primarily focus on _______ customers.

A. major and average
B. loyal and average
C. loyal and major
D. average and below-average

2 Answers

4 votes
D. Average and below-average is the correct answer
User Tseng
by
7.6k points
1 vote
D. Average and below-average customers.

Consider that below-average customers would lose a company money because below-average customers buy less and potentially cost more than average customers. Therefore, if a company only targeted average and below-average customers, their revenue would be pulled down by the below-average customers and their expenses or costs would be pulled up by the below-average customers. These two factors could contribute to the company losing money.
User Hadas
by
7.7k points
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