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The type of uncertainty that is in operation when an entrepreneur takes a gamble on an as yet non-existent market is called ambiguity.

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User Darksider
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TRUE
It’s an entrepreneur’s eagerness to paint a burning vision and forge ahead that makes order out of chaos one step at a time. It’s an avidity to be open to new information and make corrections that allay risk. The strength to do both of these at once, in the face of great uncertainty, is a tolerance for ambiguity that earmarks entrepreneur from the rest of the world.
User Mojtaba Barari
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