Answer:
Tangibles (or tangibility)
Step-by-step explanation:
When we say tangibles as a service quality dimension, we are referring to:
- how the physical place or facility looks like (e.g. is the store clean, nicely decorated, etc.),
- the perceived quality of the equipment (e.g. the gym uses high quality exercise machines),
- are your employees fit for the job (e.g. the employees were kind and helpful, they could answer the customers' questions),
- can your customers understand what you are trying to say to them or communicate to them? (e.g. does the store have signs that clearly differentiate the different clothing sectors?)