Question

Research reveals that far from addressing regional differentiation issues, many MNCs are committed to a(n) _____, which is a belief that one worldwide approach to doing business is the key to both efficiency and effectiveness.

A. International complacency
B. Globalization imperative
C. Worldwide indifference
D. Cross-cultural contentment

Answer 1

Letter b is correct. Globalization imperative.

Step-by-step explanation:

Globalization Imperative is a trend that the market today has to expand increasingly regardless of global location. Research shows that globalization, despite being a global reality, is growing and most companies plan to sell abroad. It is an anti protectionist position that benefits the open market. It is a worldwide trend where companies are looking for new technologies and new ways to win market and establish efficient communication in different cultures, with the goal of market gain and competitiveness.