Answer:b. It is a philosophy or perspective that stresses customer satisfaction. c. It involves building long-term, mutually beneficial relationships.
Step-by-step explanation:
Marketing involves advertising, selling and delivering services to customers and making sure that they are satisfied with those good and services hence building up a relationship between the company and the customers .
This established relationship benefits both parties because the more customers are satisfied the more they will be interested in buying the advertised and sold product .
Also the greater the value of the product sold the higher the chances of its being beficial to the customers.