Question

If a company creates and maintains a culture that encourages employees to bring new ideas into the company, it is most likely to be using what strategy? a. cost leadership b. sabotage c. growth d. specialization e. differentiation

Answer 1

e. differentiation

Step-by-step explanation:

If a company creates and maintains a culture that encourages employees to bring new ideas into the company, it is most likely to be using the differentiation strategy.

Answer 2

Answer: Option E

Explanation: Differentiation strategy refers to the strategy which a company uses to introduce a unique kind of product to the market so that a separate customer base could be prepared. This strategy is implemented to get competitive advantage over the others.

In the given case, company is encouraging its employees to bring new ideas. Hence they want some innovation for the betterment of the company.

Hence we can conclude that the company is using differentiation strategy.