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For international businesses, the connection between culture and competitive advantage is important because:

User Frb
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Answer: Strong connection is likely to produce the most viable competitors

Explanation: International business is considered as the one country having business trade with the other foreign companies.The trading of the business also includes the the sharing of the culture, different techniques and other competitive skills.Thus, this international business gives the companies successful and feasible competitors.Therefore this gives a strong connection and competition in business.

User Xinzz
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